How we stack up

We want you to know exactly what you’re getting into with us (and feel great about all the good you’re doing with our eco toilet paper).

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Who Gives A Crap
Cashmere Purex Bonterra Royale Charmin Roll Up
Cost per 100 sheets
$0.37
Recycled 48 rolls^ 		$0.40
Triple length 20 rolls 		$0.40
Luxe triple length 20 rolls 		$0.61
Ultra soft triple length 30 rolls 		$0.35
30 rolls 		$0.61
Ultra soft triple length 30 rolls 		$0.42
48 rolls
Sheets per roll
385 		198 198 198 190 168 350
Not made from virgin trees
B Corp™ Certified for Environmental Impact
Amount donated to good causes
$16M+ raised to help build toilets and provide clean water 		$6M* $6M* $6M* $1.58M No info No info
Ink/dye free
No info No info No info No info No info
Plastic free wrappers
100% money back guarantee
Hassle free subscription
No info No info
Free shipping
On most orders $25+
^Our WGAC Bamboo 48 pack is $0.42 per 100 sheets
*Cashmere, Purex and Bonterra are all Kruger brands. Kruger has donated $5M CAD toward breast cancer awareness and $1M CAD toward kids hockey

More good news – get $10 off your first subscription order!

Person at front door with a delivery of a box of Who Gives A Crap toilet paper. Shop now

Why you should roll with us

50 of profits donated

50% of profits donated

Helps reduce deforestation

Helps reduce deforestation

FSC Certified

FSC Certified

Soft and strong

$16 million CAD donated to date

We donate 50% of profits to clean water and sanitation non-profits around the globe. So every time you use our products, you're helping the billions of people in need gain access to these life-saving services.

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Two girls smiling at each other holding hands

Photo by Splash (Shivam Pandey)

Frequently asked questions

Is this TP expensive?

But because we make triple-length rolls (at least 370 sheets), our toilet paper may seem a bit more expensive, but in reality, we’re about on par (and in some cases up to 30% cheaper than big brands like Charmin).

Check out how Who Gives A Crap stacks up to the competition.

What’s the difference between bamboo and recycled rolls?

Our bamboo toilet paper is the strongest TP we make. The rolls are most similar to supermarket TP, just made with bamboo. While all our products help reduce deforestation, our 100% recycled toilet paper is our eco-friendliest. If you’re not so sure about switching, remember we offer a 100% money back guarantee!

 Why wrap the rolls individually?

Long story short, we have to wrap our rolls in something to keep them moisture-free and hygienic. We could wrap 6 rolls together (that’s the limit), but we’d need to use a much thicker paper. The net paper used (by weight) to wrap a 6 pack in heavy duty paper vs. six individual rolls in the thin tissue paper we use is effectively the same. It’s either this or plastic — and we hate plastic

 Where do we source the bamboo?

We source from farmers who plant bamboo on the borders of their small family farms. It helps supplement their income and unlike industrial agriculture, it also means no vast areas of land are cleared.

 Wait, are you recycling used toilet paper?

We understand why you might think this, but the answer is no — we use post consumer waste paper! Ok, we hear it now too. We use recycled office paper, not used toilet paper, to make our TP. Get your head out of the sewer! Our recycled materials are sourced locally to our production facilities from schools and office buildings. It consists primarily of old office supplies like letterheads, memos and maybe even a love letter or two. We take recycled paper waste and turn it into TP gold.

Get your bum on board

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